Eugene J. Benge
“How to Become a Successful Executive”
Success Motivation Institute #1331
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Elmer Wheeler “Selling the Sizzle”
Success Motivation Institute #1315
1960
“Selling the Sizzle (excerpt)”:
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Charles B. Roth
“Secrets of Closing Sales”
Success Motivation Institute #1324
1961
“The Will to Win”:
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From the Back Cover:
Listen to Charles Roth’s message and learn how to close sales in a much higher percentage of your calls! Learn how to successfully cope with almost every situation and objection that might arise in the process of closing! Even learn how to rebuild a close when it falls apart! This knowledge can work like magic for you. All you do is absorb it and put it to work! Like magic, your income will be doubled, tripled, increased at your command!
Maxwell Maltz, M.D. “Psycho-Cybernetics”
Success Motivation Institute #1348
“You Can Acquire the Habit of Happiness”:
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This record, whose cover shows a picture of a book, conveniently comes with a book whose cover shows a picture of the record showing the picture of the book.
Elmer G. Leterman
“The Sale Begins When the Customer Says ‘NO’”
Success Motivation Institute #1334
“Time Your Shots”:
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Napoleon Hill, narrated by Earl Nightingale “Think and Grow Rich”
Success Motivation Institute
“Auto-suggestion”:
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